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Hard-won lessons, smart strategies and honest answers from a long-time Etsy seller who’s been through it all
Etsy: It’s a beast, but when you can make it work for you...it really works.
In this AMA-style workshop, we were joined by long-time Etsy user and Vintage Sellers Community member Ash, founder of Lemon’s Loot.
Ash has been on the platform since 2009 and made their first sale back in 2011 — but it was only in recent years that they got serious about building a sustainable vintage business.
Since shifting focus to vintage in 2021, Ash has turned Lemon’s Loot into a five-figure Etsy shop with over 4,000 total sales.
From handmade jewellery to vintage homeware, clothing, oddities and ephemera, Ash has seen how Etsy works across multiple niches — and how to evolve when the platform changes the rules.
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In this session, Ash shares real talk about what it takes to see success on Etsy. We cover:
Ash’s perspective is grounded, helpful, and filled with lessons from years of doing the work — and their story is proof that you can build momentum on Etsy with the right approach and persistence.
