
How can you turn passive followers into people who want to shop with you? We check in with Emerald City Vintage as a case study
We have all been there: you spend hours editing the perfect Reel, finding the trending audio and engaging with every comment, only to watch your follower count barely budge.
It feels like you always running, but you're staying in the same place. In this Shop Sounding Board session, we are tackling that exact frustration with Kaitlyn Felske of Emerald City Vintage.
Kaitlyn is doing all the right things — posting consistently, getting decent views on Reels — but she is stuck where new followers seem to just replace the ones leaving, resulting in a flatline.
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Join us as we put our heads together to audit her strategy in real-time. We find specific, manageable ways for her to bridge the gap between getting views and building a community that shops.
Watch the replay:
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