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Make your listings work harder by writing for both humans and search engines
Even the most stunning vintage item won’t sell if no one can find it. That’s where search optimization for your product listings comes in.
And it’s not just about stuffing keywords. This session takes everything you’ve learned about SEO and applies it directly to your resale inventory.
In this workshop replay, data-savvy siblings Athiya and Aryaman Rastogi dig into the art and science of listing optimization.
As the founders of SnapWrite, an app designed specifically for resellers, they’ve seen firsthand how small changes to product titles, tags and descriptions can make a huge difference in visibility and sales.
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Athiya, who built the first version of SnapWrite while running her own resale shop, pairs her background in data science with a seller’s mindset.
Aryaman brings deep technical expertise and a passion for building tools that solve real-world problems in the secondhand space.
Together, they offered insights on how to improve your listings, whether you’re selling on a standalone website or through a marketplace like Etsy.
If you’re ready to move beyond the basics and start turning browsers into buyers, this session is your playbook. You'll come away understanding how to better communicate with search engines and connect with the people who are actually searching for what you sell.
