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Thrifting gifts: The Vintage Seeker featured in The Globe & Mail
We talk about why secondhand is becoming first choice for many shoppers this holiday season
Have you been thrifting secondhand gifts yet this year?
If not, there's still time, and we recently spoke to The Globe and Mail about what to look for when you do.
We also highlighted how Canadians are reshaping their holiday traditions — and the retail market — by shopping for secondhand gifts.
The article, which focuses on the rise of secondhand gifting, explores on a significant change in consumer behaviour in 2025. Household budgets are tightening, and there's a growing desire to ditch fast fashion for good.
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We discussed the tangible uptick in activity sellers tend to see across the market at this time of year. But the flurry of activity isn’t just from the usual vintage enthusiasts. Sellers and thrift shops are now reaching demographics that have never shopped secondhand before.
It is validating to see mainstream media spotlighting the value of the secondhand market when it comes to gifting, not just as a cost-saving measure, but as a sustainable and personal way to show we care.
Read the article here (subscribers only)
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