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Six curated vintage sellers to follow
A vintage brass console table shines with a curated display of decor items from Holy Roller Vintage, including the ever-popular Murano mushroom lamp. Photo: Holy Roller Vintage

Six curated vintage sellers to follow


These six curated vintage sellers in Canada are killing the Instagram game

Curated vintage accounts have taken Instagram by storm. Now that you know all about the curated vintage trend, here are six sellers in Canada with magazine-worthy taste to beautify your Instagram feed.

Holy Roller Vintage | Halifax, NS


Bridget Van Wart’s candy-coloured Instagram shop is a go-to in the #curatedvintage space. The New Brunswick native moved to Nova Scotia six years ago and started her online store in 2019.

Van Wart’s feed is like a time capsule of vintage trends from the last few years: boho decor, kitsch, mid-century modern, Hollywood Regency and the 1980s. Holy Roller Vintage sells solely via Instagram and markets, and offers shipping.

Sunday Afternoon | Toronto, ON


Vintage and pre-loved clothing and small home goods comprise the inventory at Sunday Afternoon, Teuanna Gray’s online shop. Gray, an Afro-Indigenous filmmaker, photographer and entrepreneur, used the shop, which she opened in 2019, as a way to supplement her income after getting laid off from her agency job due to the pandemic.

Now, she’s grown her business and also opened a creative space, Of Sorts Studio, that’s available for rentals. Sunday Afternoon sells on Instagram (that’s six underscores in the handle up there) and on Depop.

Alma Home & Vintage | Vancouver, BC


Ali operates her vintage-selling business as part of Alma Home Designs, her home staging/decor company in Vancouver’s beachy Kitsilano neighbourhood. Among her regular rotation of stock are Turkish rugs, decorative baskets and plenty of rattan. Larger items are sold locally, but shipping is available for select smaller items.

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Water & Color Vintage | Calgary, AB


The colourful combinations of size-inclusive vintage clothes at this online shop are a lot of fun, and shop owner Rachel, who models most of them, looks every bit the part of someone who is having an absolute blast doing what she does.

A substitute teacher and part-time vintage seller, Rachel maintains a pop-up shop in Calgary’s Bu Vintage Shoppe, and works with the team there to host other sellers and curators in the city for pop-up vintage markets.

Rachel is also co-host of the Calgary chapter of the Monday Night Market, an Instagram shopping experience that brings together sellers from across the country. Check it out at #mondaynightmarketyyc.

Amber & Smoke Vintage | Montreal, QC


Ed. note: This shop permanently closed in spring 2022.

A fan of amber glass and smoked mirrors, Ashley Stewart, a fashion designer, named her vintage shop Amber & Smoke when she started it as passion project in 2018. When the COVID-19 pandemic hit, Stewart lost her job and her vintage venture became full-time.

Vintage Murano lamps and brass objects are inventory staples, as are vintage-inspired-but-new shell lamps with “pearl” bulbs.

Within a year of going all-in, Stewart has her fashion job back full-time — and she’s opened a studio space for Amber & Smoke where she offers shopping by appointment. She’s also offering furniture rentals for photo and video shoots. Not in Montreal? Shipping is available worldwide.

The Sweetest Vintage


Ed. note: Sadly, Jamie passed away in September 2021. Her Instagram account remains a source of inspiration for vintage lovers.

Jamie is an OG in the Instagram vintage world, where her flat-lay photos of often-rare vintage brass objects draw some heavy competition when it comes time for one of her famous story sales. Blink and the brass is gone — so flex your thumbs and get ready to buy.

Her feed is filled with fantastic vignettes from around her home, and “The Brass Queen” frequently shares images of her eye-popping collection of patinated brass goodies.

Jamie, who has been fighting stage-four colon cancer for the past seven years, uses her Instagram stories to bring her 17,000-plus followers along on her journey, from hospital treatment rooms to Value Village thrifting runs.

What are your favourite curated vintage shops? Let us know in the comments!

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